This page outlines the supported video upload limits when publishing through Sprout. The size, length, and format requirements below reflect what Sprout allows based on each social network's API and our platform capabilities, not necessarily what may be possible when uploading natively.

Please Note:

Video uploads are not currently supported for Google My Business.
When scheduling via the Sprout Social mobile app, the supported video formats may vary by device; the MP4 file type is recommended in most cases.
The Sprout Social Mobile app may not support publishing to all social networks. The Android and iOS apps currently do not support publishing to Snapchat, Reddit or Bluesky.

Looking for image file requirements? Click here!

Facebook Videos

Facebook Reels:

Max 1 video per post
Max file size: 3 GB
Length: 3 to 90 seconds
Supported formats: MP4, MOV, AVI
Resolution: 540×960 pixels (min) to 1080×1920 pixels or higher (recommended)
Aspect ratio: 9:16
Frame rate: 24–60 fps
Thumbnail size: 4 MB

Standard Video Post (Supported via the API)

Max 1 video per post
Max file size: 3 GB
Length: up to 45 minutes
Supported formats: MP4, MOV, AVI
Resolution: 1280×720 pixels, 720×1280 pixels
Aspect ratio: 16:9, 9:16
Bitrate: 256 kbps
Recommended frame rate: 30 fps
Thumbnail size: 4 MB

Instagram Videos

Instagram Reels + Carousel Posts

Max 10 items per carousel post (images + videos)
Max 1 video for Reels Post
Max file size: 300 MB (650 MB with Mobile Publisher)
Length: 3 seconds to 15 minutes for Reels; max of 1 minute for Carousel videos
Supported formats: MP4, MOV
Resolution: 720p to 1920 pixels
Aspect ratio: 0.01:1 – 10:1 (9:16 recommended)
Max video bitrate: 5Mbps maximum
Audio bitrate: 128kbps
Frame rate: 23-60 fps
Thumbnail:
- Format: JPEG
- Size: 8 MB
- Aspect ratio: 9:16
Note: Only reels with 5–60 second durations and 9:16 aspect ratios appear in the Global Reels tab.

Instagram Story Posts:

Max 10 videos at once
Max file size: 100 MB (650 MB with Mobile Publisher)
Max length: 60 seconds (2.5 minutes with Mobile Publisher)
Supported formats: MP4, MOV,
Resolution: Maximum columns (horizontal pixels): 1920
Aspect ratio: 0.01:1 to 10:1 (9:16 recommended)
Note: Mobile Publisher is required for more than one video, over 100 MB, under 3 seconds or over 60 seconds.

Threads Videos

Max 1 video per post
Max file size: 1 GB
Max length: 5 minutes
Supported formats: MP4, MOV
Maximum Columns (horizontal pixels): 1920
Aspect ratio: 0.01:1 to 10:1 (9:16 recommended)
Frame rate: 23–60 fps

Bluesky Videos

Max 1 video per post
Daily Upload Limits: 25 videos/10 GB per day
Max file size: 100 MB
Max length: 3 minutes
Supported formats: MP4, MPEG, and WebM
Recommended resolution: 720 pixels
Aspect ratio: 0.01:1 to 10:1 (9:16 recommended)

X Videos

Max 1 video per post
Max file size: 8GB (including Premium Subscribers)
Max length: 20 minutes (including Premium Subscribers)
Supported formats: MP4, MOV
Resolution: 1280×720 pixels (landscape), 720×1280 pixels (portrait), 720×720 pixels (square)
Aspect ratio: 16:9 (landscape or portrait), 1:1 (square)
Frame rate: 30 or 60 fps

LinkedIn Videos

Max 1 video per post
Max file size: 5 GB
Max length: 10 minutes
Supported formats: ASF, AVI, MP4, FLV, MKV, WEBM, QuickTime
Resolution: 256×144 pixels (min) to 4096×2304 pixels (max)
Aspect ratio: 1:2.4, 2.4:1
Frame rate: up to 60 fps
Bitrate: up to 30 Mbps
Thumbnail size: 2MB

TikTok Videos

Max 1 video per post
Max file size: 1 GB
Max length: 10 minutes without mobile publisher, 15 minutes with mobile publisher
Supported formats: MP4, MOV, WEBM
Resolution: 1080×1920 pixels
Aspect ratio: 9:16
Frame rate: 23–60 fps

YouTube Videos

Max 1 video per post
Max file size: 3 GB
Max length: 12 hours (15 minutes for unverified channels)
Supported formats: MP4, MOV
Thumbnail size: 2 MB (available only for verified channels)
Note: to publish a YouTube Short, the video needs to be 3 minutes or less, and it must be vertical or square.

Pinterest Videos

Max 1 video per post
Max file size: 2GB
Length: 4 seconds to 5 minutes
Supported formats: MP4, MP4v, and MOV
Aspect ratio: Shorter than 1:2 (width:height), taller than 1.91:1. Recommended: square (1:1) or vertical (2:3, 4:5, or 9:16)

Reddit Videos

Max size: 1 GB
Min width/height: 50px
Max duration: 15m
Supported file types: .mp4 and .mov

Snapchat Videos

Snapchat Spotlight Post:

Media per post: One video per Spotlight post
Media type: Vertical video only
Supported file types: .mp4, .mov
Video duration: 5–300 seconds
Captions: Optional, up to 160 characters

Snapchat Story Post

Max media per Story: 10 items (images + videos combined)
Supported file types: .mp4, .mov
Duration: 5–60 seconds per video
Min resolution: 540 × 960 px
Aspect ratio: 9:16
Auto-splitting: Snapchat automatically splits each video into ~10-second Snaps server-side. A 60-second video produces up to 6 Snaps.

FAQs

See this article for FAQs

Additional Resources

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Video Requirements per Network with Sprout Publishing

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