How can I use Facebook Reels in Sprout?

You can post Reels to your Facebook Page through Sprout from the Compose window.

To post a Facebook Reel:

1. Click the pencil icon to open the Compose window.
2. Select the Facebook Page you want to post to from the Profile Picker.
3. Click the camera icon to upload your video.
4. (Optional) Click the pencil icon on the video thumbnail and then click Upload Thumbnail to use a custom thumbnail for the video.
   
    
5. (Optional) Add your subtitle file.
6. (Optional) Select your approval workflow and add any tags.
7. Select the time and date you’d like to post your Reel.
8. Click Send, Schedule or Queue.
   

You can post Reels to Facebook and Instagram profiles simultaneously. 

For more information on posting Instagram Reels, read this guide.

Specifications

Facebook Reels:

• Max 1 video per post
• Max file size: 3 GB
• Length: 3 to 90 seconds
• Supported formats: MP4, MOV, AVI
• Resolution: 540×960 pixels (min) to 1080×1920 pixels or higher (recommended)
• Aspect ratio: 9:16
• Frame rate: 24–60 fps
• Thumbnail size: 4 MB

Standard Video Post (Supported via the API)

• Max 1 video per post
• Max file size: 3 GB
• Length: up to 45 minutes
• Supported formats: MP4, MOV, AVI
• Resolution: 1280×720 pixels,  720×1280 pixels
• Aspect ratio: 16:9, 9:16
• Bitrate: 256 kbps
• Recommended frame rate: 30 fps
• Thumbnail size: 4 MB

Who can see my Reels?

All Reels you post through Sprout will be public and will be visible to anyone on or off Facebook. Reels can appear in the Feed, Watch and elsewhere on Facebook. Additionally, other Facebook users may use your audio in their own Reels.