Creating and Using Profile Collections | Sprout Bites

Hi, my name is Ian and I'm excited to walk you through Profile Collections in this Sprout Bites video. If you manage more than a handful of social profiles, this feature is going to save you a ton of time both when you're publishing content and when you're pulling reports. What exactly are Profile Collections? Think of them as shortcuts. Instead of hunting through a long list of profiles every time you want to publish or filter a report, you group your profiles together into a collection and select it with a single click. You can organize them however makes sense for your team — by brand, by department, by region, whatever fits your workflow — and you can create as many as you need. Once a collection exists, anyone on your team can use it without needing to remember every individual profile name. They just pick the collection and go. Let me show you how to set one up. Go to Settings, then look for Profile Collections under Global Settings. Click Add Collection, give it a name, and optionally assign an emoji to make it easy to spot at a glance. On the right-hand side, you'll see all your available profiles — just click each one to add it. You can also toggle on Only Show Profiles in This Collection to remind yourself what's included. Now let's see where the time savings really kick in. In Publishing, click the profile picker at the top and you'll see your Profile Collection listed there. Select it and all the profiles in that collection are added to your post picker — no more checking boxes one by one. Head over to your Publishing Calendar and the same collection appears in the filter menu, instantly narrowing your calendar view to just the posts scheduled for those profiles. It's a great way to get a clean, focused view of what's going out for a specific brand or region. The same applies in Reporting — under Sources, select a collection and the report filters down to just those profiles automatically. One more thing worth mentioning: if you're on the Advanced plan, check out Automated Rules under Global Settings. It pairs really well with Profile Collections because once your profiles are organized, Automated Rules let you put the workflow around them on autopilot. You can always return to the Profile Collections settings page to manage your collections — edit a collection to add more profiles or update the name and icon, deactivate a collection if you don't need it right now, or delete it entirely. If you deactivate a collection, it simply won't appear in Compose, Calendar, Reporting, or Automated Rules until you choose to restore it. That's Profile Collections — a simple way to group your profiles, speed up publishing, and make reporting a whole lot easier. Try setting one up next time you're in Settings, and once you do, you'll wonder how you ever managed without it.