Collaboration is key when working with your team across your social platforms and following up on reply approvals, messages and tasks. Conversations is a feature in Sprout Social, equipped with its own drawer that gives you instant, easy access to new and past conversations across the Sprout platform. Now, you can easily collaborate with your team in Publishing streams all in one place.


Note: Conversations are currently only available in the Publishing area of the platform.

Use Cases

There are a number of ways you can use Conversations in Sprout. Let’s take a quick look at how to use them:

  • Giving feedback on a Draft message: If a team member is asking for insight on some messages they’ve drafted,  you might want to start a conversation to give feedback. Start a conversation to let the author know they’ve done a great job, pull in another team member to ask questions or let the author know that they’ve missed the mark on the content of the message.
  • Responding to messages requiring approval: If you already have a Message Approval workflow in place, starting a conversation about messages that require approval is a great way to leverage Conversations. Give feedback on the message, the content, or provide recommendations for the message author.
  • Providing details on rejected messages: If you’ve rejected a message from an author in Sprout, it’s always a best practice to provide details on why the message didn’t make the cut. From the Rejected tab in Sprout, you can start a conversation on rejected messages to give details on how to improve messages.


Starting a Conversation

Let’s explore how to leverage Conversations in Sprout to enhance your team’s collaboration. To view Conversations you must have read-access to the profile of the message.

You can start conversations on messages in the Publishing tab. You can start conversations on the following content types in Sprout:

  • Queued
  • Scheduled
  • Drafted
  • Needs Approval


To start a conversation:

  1. Navigate to the relevant tab where you’d like to start a conversation. For example, Publishing > Drafts.
  2. Locate the message requiring feedback.
  3. Click Start a conversation. The Conversation drawer opens showing the title of the message, a timestamp when the conversation was started, a preview of the message and an area to add comments.
  4. Enter your comment to start the conversation. You can @mention other members of your team to include them.
  5. Press Enter. Your comment is added to the message and the conversation is started.

Responding to a Conversation

When a team member responds to a conversation that you’re a part of, you see a notification appear on the Conversations drawer and on the message itself.



When you receive a notification, you can respond to the conversation. 

To respond to a conversation:

  1. Click the unread conversation from the Conversation drawer image7.pngor from a message in the Drafts, Needs Approval or Rejected section. The Conversation drawer opens.

  2.  Enter your response to the latest comment. You can @mention other members of your team to include them, if necessary.
  3. Press Enter. Your comment is added to the conversation.

If you click image3.pngwhen viewing Message activity, you'll also see any action taken on the message, including the Conversations.

Conversation FAQs

If a message is deleted, does the Conversation get deleted, too?

No, the Conversation still exists. Instead, an indicator appears stating This message was deleted. You won’t lose the Conversation thread, but the preview of the message disappears.

I can see the comments in the Conversations drawer, but why don’t I see activity updates in the Conversations drawer?

Currently, the drawer holds all internal conversations.

I want to have conversations in other areas of the Sprout app outside of Publishing. Where can I have Conversations about reporting, reviews or inbox messages?

For right now, the drawer only houses internal conversations related to Publishing. You can have conversations around Inbox messages using the Task feature. If you have feedback on this, please send it our way.

Do I still get notified about comments on Publishing messages?

Yes, if you’re the author of the post, the author of a comment or if you’re directly mentioned in a Conversation, you get a notification in the Conversations drawer. You won’t receive these notifications in the Notification Center. If you have other delivery methods set up (email, mobile push notifications or Slack), you’ll continue to receive them. 

Was this article helpful?

Still can't find what you're looking for?

Powered by Zendesk