Reporting Time Zones
Sprout Social provides reporting in the time zone you select in Settings wherever possible. To set the time zone for your Sprout account:
- Click Account & Settings in the bottom left corner.
- Click Settings.
- Click Personal.
- Update the time zone.
- Save the changes.
Certain reports, however, are only available in specific time zones and don’t reflect the time zone your Settings. The following tables indicate which time zone applies in each of the reports:
Internal Reports
| Report | Time Zone |
| Engagement Report | User-selected time zone |
| Inbox Team Report | User-selected time zone |
| Publishing Team Report | Universal Time Coordinated (UTC) |
Paid Social Reports
| Report | Time Zone |
| Cross-Network Paid Performance Report | Ad account time zone |
| Facebook & Instagram Paid Performance Report | Ad account time zone |
| Twitter Paid Performance Report | Ad account time zone |
| LinkedIn Paid Performance Report | Universal Time Coordinated (UTC) |
Cross-Network Reports
| Report | Time Zone |
| Profile Performance Report | Network’s time zone - refer to the network profile’s report below to see the specific time zone |
| Post Performance Report | User-selected time zone |
| Tag Report | Universal Time Coordinated (UTC) |
X Reports
| Report | Time Zone |
| Twitter Profiles Report | Universal Time Coordinated (UTC) |
| Twitter Competitors Report | Universal Time Coordinated (UTC) |
| Twitter Feedback Report | User-selected time zone |
| Twitter Bots Report | User-selected time zone |
Facebook Reports
| Report | Time Zone |
| Facebook Pages Report | Pacific (PST/PDT) time zone |
| Facebook Competitors Report | Universal Time Coordinated (UTC) |
| Facebook Bots Report | User-selected time zone |
Instagram Reports
| Report | Time Zone |
| Instagram Business Profiles Report | Pacific (PST/PDT) time zone |
| Instagram Competitors Report | Universal Time Coordinated (UTC) |
LinkedIn Reports
| Report | Time Zone |
| LinkedIn Pages Report | Universal Time Coordinated (UTC) |
Pinterest Reports
| Report | Time Zone |
| Pinterest Performance Report | Universal Time Coordinated (UTC) |
YouTube Reports
| Report | Time Zone |
| YouTube Videos Report | Universal Time Coordinated (UTC) |
