How do I enable and use Link Sharing to share reports, calendar links, and Listening Insights in Sprout Social?

Link Sharing in Sprout Social allows you to securely distribute specific types of content, such as Publishing Calendar views, reports, Listening Insights, and Reviews Feeds. This feature helps you collaborate easily with clients, stakeholders, and others who do not have access to your Sprout account.

Link Sharing availability by feature and plan

The table below outlines which features support Link Sharing and what is required:

How do I enable Link Sharing as an Account Owner?

Link Sharing is enabled by default for Sprout accounts. If Link Sharing isn’t enabled, the Account Owner can enable this feature and choose whether to make links invite-only or public.

To allow users to create shared links:

1. Go to Settings in the left navigation bar.
2. Click Account Settings.
3. Under Sharing Settings, toggle on Enable Link Sharing.
4. Choose how your team can share links: Invite-Only or Invite-Only and Public.

Invite-Only means that only recipients you specify can access the link. The recipients you specify can then access the content from a link they receive in an email, or a link you provide them with directly. 

Invite-Only and Public means that anyone who clicks the link can view the content.

Only Account Owners can enable or disable this setting.

How do I share my Publishing Calendar using Link Sharing?

When you’re in the List View of the Publishing Calendar, you can create a Shared Link to send to stakeholders and other members of your team. There is no limit to the amount of active Calendar Links you can share at one time.

To create a Shared Link:

3. Go to your Publishing Calendar.
4. Ensure you’re in a supported view — Expanded Week and Month View aren’t yet supported.

5. Set your filters to show the content you want to share.
    

   

    

6. Click Share at the top-right.
7. Choose Create shareable link.
8. Enter a Title and Description.
9. Click the blue Share button at the top-right.

10. Pick who can see your link:

    -Public: anyone with the link can view it

    -Invite-only: only people you invite by email can see it

11. If you prefer, select a Dynamic date range that updates based on today’s date instead of your current filters.
12. Add email addresses if you chose Invite-only.
13. Click Share. The Link Share Settings popup appears.
     
14. (Optional) Enable Link Expiration by toggling this switch to ON and add a date for when you want the content to expire and no longer be accessible.
15. All changes save automatically, so you can now copy the link from the top of the modal to share as needed.

What recipients see when they open a shared Publishing Calendar link

Recipients see a read-only version of the Publishing Calendar reflecting the date range, social profiles, and content types you shared. They can view scheduled posts, including the List View of all messages. If a link is expired or deleted, recipients will receive an error message.

How do I share reports with people outside Sprout?

To create a Shared Link for a report:

1. Head to the Reports section.
2. Open the report you want to share.
3. Set your filters to show the content you want to share
4. Click Share at the top right.
5. Select Create shareable link.
6. Fill in a Title and Description.
7. If you prefer, enable a Dynamic date range that updates based on today’s date instead of your current filters.
8. Click the blue Share button at the top right.

9. Select the Visibility setting:

   -Public: anyone with the link can view

   -Invite-only: only invited email addresses can access

10. Add emails if you chose Invite-only.
     
11. (Optional) Set an Expiration date.
     
12. All changes save automatically, so you can now copy the link from the top of the modal to share as needed.

What recipients see when they open a shared report link

Recipients see visual report data including charts and tables based on the filters and date ranges set by the sharer. They have read-only access to the report.

How do I share Listening Insights with stakeholders?

If you’re a Listening add-on subscriber, you can create links to your Listening insights. To create a Shared Link:

1. Go to Listening.
2. Open the topic you want to share.
3. Set your filters to show the content you want to share (e.g., reporting period, social profiles, sentiment classifications, content and message types, and other filters).
4. Click Share at the top-right corner.
5. Select Create shareable link.
6. Enter a Title and Description for the shared link.
7. If you prefer, enable a Dynamic date range that updates based on today’s date instead of your current filters.
8. Click Share (blue button) at the top right of the modal.

9. Choose the Visibility of the link:

   -Public — anyone with the link can view.

   -Invite-only — only invited email addresses can access.

10. Add email addresses if you choose Invite-only.
11. (Optional) Set an Expiration Date.
12. All changes save automatically, so you can now copy the link from the top of the modal to share as needed.

What recipients see when they open a shared Listening Insights link

Recipients see a read-only version of the Listening report reflecting the reporting period you selected. They can view data filtered by social profiles, sentiment classifications, content and message types, and any other filters you applied. The report tabs available in Sprout are also visible to them, providing a full interactive experience within the read-only context.

How do I share the Reviews Feed with others?

You can share the Reviews Feed with your stakeholders. To create a Shared Link:

1. Go to the Reviews tab.
2. Set your filters to show the content you want to share (e.g., social sources, ratings breakdown, tags, campaigns).
3. Click Share in the upper-right corner.
4. Select Create shareable link.

5. Choose the Visibility setting for the link:

   - Public — anyone with the link can view.
   - Invite-only — only invited email addresses can access.

6. Add email addresses if you select Invite-only.
7. (Optional) Set an Expiration Date for the shared link.
8. All changes save automatically, so you can now copy the link from the top of the modal to share as needed.

What recipients see when they open a shared Review Feed link

Recipients see review content based on the filters you applied when creating the shared link. This includes the reporting period, social sources, ratings breakdown, and any selected tags or campaigns. The shared link can be set to update dynamically daily with new data. Recipients have view-only access and cannot modify filters or the displayed data.

How can I edit, revoke, or view shared links?

After you create a link, you can share it with stakeholders and team members who need insight into your Publishing Calendar, Reports or Listening Insights. 

To edit or revoke shared links:

1. From anywhere in the Sprout Social app, click the three dots (More options) icon on the right side menu.

2. Select Shared Links. If you don’t see Shared Links, contact your Account Owner to have it enabled.
3. You’ll see a list of your active shared links across all groups and accounts you have access to. If a link has expired, a red expiration message appears, showing the expiration date.
4. Identify the shareable link you want to act on and click on it
5. To view a link, click the Preview icon next to the corresponding shareable link.

6. To delete a link, click the trash icon next to the corresponding link.
7. To edit a link or revoke access, click the link you want to manage.
8. Update the Title, Description, and enable or disable the Dynamic Date Range as needed.
9. To change Visibility (Public or Invite-only), manage invited emails, or adjust the expiration date, click the blue Share button at the top right of the modal.

10. Any changes you make are saved automatically.
     

    If you need to change filters or the data range selected when the link was created, you must create a new shareable link. These settings cannot be edited.

Video Guide

FAQs

Who can use Link Sharing in Sprout Social?
Link Sharing availability depends on your plan and add-ons. See the Link Sharing Availability by Feature and Plan table above for details.

Can I share reports with people who don’t have access to a Sprout account?
Yes. Anyone with a public shared link can view the report without needing a Sprout account. For invite-only links, recipients must authenticate to access the content.

Last month there was a shareable link to one of my reports and now I can't find it. What do I do?
If Link Expiration has been enabled for the shareable link, you might not be able to find it. Otherwise, if Link Expiration has not been enabled, you should be able to click the three dots (More options) icon on the right side menu from anywhere in the Sprout Social app and select Shared Links. If you don’t see Shared Links, contact your Account Owner to have it enabled for your user.

I shared a link to a custom report, but the link recipients are not receiving the most updated version of the report. How do I fix this?
It's likely that when the report was set up, the date range selected was static (from a specific start date to a given end date). To fix this, you will need to set a dynamic date for the report (e.g. previous week, last month) and generate a new sharable link. Then share the new link with your recipients and archive the older one.

How do I make a shared link public or invite-only?
When creating or editing a shared link, click the blue Share button in the sharing modal. From there, select the visibility setting. You can update this anytime before sharing.

Can I set an expiration date for a shared link?
Yes, you can set an expiration dnate when creating or editing a shared link. This automatically disables the link after the specified date. You’ll find this option in the sharing modal.

Where can I easily manage my shared links?
You can manage your shared links through the Shared Links drawer, accessible by clicking the three dots (More options) menu on the right side menu in Sprout Social. From there, you can view, edit, revoke access, or delete your active shared links.

Why can’t I create a shared link for the Calendar?
You can’t create a shared link if Link Sharing isn’t enabled by your Account Owner. Also, link sharing isn’t supported in some calendar views, specifically the Expanded Week and Month Views. Make sure you’re in a supported view and Link Sharing is enabled.

Why is Link Sharing not available?
Link Sharing may not be available because your user role, plan, or add-ons do not include this feature, or because it has not been enabled by your Account Owner. To resolve this:

• Confirm your current plan and add-ons support Link Sharing (see the availability table).
• Contact your Account Owner to ensure Link Sharing is enabled.
   

How can I ensure Link Sharing is enabled?
Ask your Account Owner to verify settings under Account Settings > Sharing Settings.

Why is the Shared Link showing other data than what it was initially set up to show?
Shared links reflect the filters and settings applied when the link was created. Changes made afterward won’t update existing links.

Why is the data in the shared link not updating?
By default, shared links show a static snapshot of the data at creation time. To get updated data automatically, enable the Dynamic Date Range option when creating or editing the shared link. This makes the shared link update daily based on today’s date.

What happens if someone tries to access an expired or deleted shared link?
Recipients who try to use a revoked, deleted, or expired shared link will see an error message indicating the link is no longer valid and cannot be accessed.