Audience Size Influencer Indicators & Custom VIP Lists

Audience Size Influencer Indicators in Sprout Social provide a visual cue about the follower counts of Twitter users that appear in the Smart Inbox, Feeds and Twitter Search.

Note: You must have Manage Advanced Inbox Features Smart Inbox and the Twitter Search Listening feature permissions to access these options.

If a Twitter user has reached a minimum follower threshold, one of three different colored labels appear next to their avatar. The color depends on the number of followers they have:

  • Follower counts between 2k - 10k has a light blue label.
  • Follower counts between 10k - 100k has a green label.
  • Follower counts over 100k has an orange label.

Note: These colors and their follower thresholds are preconfigured and not customizable.

Additionally, hover your mouse cursor over a Twitter user's avatar to see a summary of relevant information about them, including their follower count below the colored label.

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Custom VIP Lists

Users on the Professional and Advanced plans and with the Manage Advanced Inbox Features feature permission can configure a Custom VIP List, which adds a VIP label next to select Twitter, Facebook, Instagram and LinkedIn user avatars. The label is also visible when you hover over the avatar.

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Only the Account Owner or Account Managers can configure this VIP List.

To configure the list:

  1. Click the overflow menu at the top of the Smart Inbox.
  2. Click Manage VIPs. You're taken to the VIP List of your Inbox Settings.
  3. Click Screen_Shot_2021-03-11_at_2.44.32_PM.png to configure an existing list, or click Add new list to create a new VIP list.
  4. Enter a name for a list and then start adding social profiles to it.
  5. Click Save.

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While there is no limit to how many profiles you can add to a Custom VIP List, Sprout recommends you keep it under 1,000 to ensure performance is not compromised.  

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Note: You can create up to 60 different VIP Lists. 

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