Instagram Publishing FAQs
These are some of the most commonly asked questions about publishing to Instagram via Sprout.
Can I schedule IGTV posts via Sprout?
At this time, Sprout does not have an active integration for IGTV specifically. If this is a feature you would like to use, please submit this feature request to your Sprout representative.
Can I schedule Instagram First Comments?
Yes, this feature is available on both desktop and mobile versions of Sprout. Click the Instagram First Comment drop-down in Compose on Desktop or on the Instagram logo icon on the Mobile app to access this feature. Advanced plan subscribers can also save their commonly used hashtags to the Asset Library for easy reuse every time they post an Instagram First Comment. Click the '+' icon in the First Comment drop-down after you have typed out a text asset to save it.
What are the requirements for posting a video directly to Instagram?
The following are the criteria that the video file should meet to be published directly to Instagram
• Allowed file extensions: .MP4 or .MOV
• Allowed Frame Rate: 23-60 FPS
• Allowed Duration: 3 - 60 seconds
• Allowed File Size: 100 MB or less
• Allowed horizontal pixels: 1920p
• Allowed maximum bitrate: 5Mbps
• Must be H.264 (not H.VEC)
You can publish videos files that fall outside these criteria via the Mobile App Publishing Workflow.
Does Sprout compress image files?
Images with high DPI can be compressed by the native network, which can cause degrading of the quality and color of the images once published. To clarify, Sprout uploads the exact file that is uploaded to Sprout, so the compression would occur on the native network's side.
A workflow Sprout recommends for this issue is to run the image through Landscape, our image resizing tool (https://sproutsocial.com/landscape) which reduces the DPI of the image so it appears more accurate to the exact file you have uploaded.
How do I publish to my Instagram Story?
Check out the Posting Stories to Instagram article for more details.
How do I schedule Carousel posts?
Follow the steps in the Carousel Posts on Instagram article to find out more about scheduling multiple image posts.