Influencer Marketing: How do I create a Campaign?

When designing your Sprout Social Influencer Marketing workflow, you can create multiple campaigns in a given project, similar to files within a folder.

To create a campaign:

1. Click Campaigns on the left-hand navigation bar.
2. Click + New in the top click to open the drop-down menu. Click either New Campaign or New Folder. If adding a New Folder, enter the name of the new folder.
3. Enter the following information for your new campaign:
   1. Campaign Name
   2. Start and end date
   3. Currency (this can’t be changed after the campaign is created)
   4. Brand (or individual) profile

Influencer Marketing pulls in @mentions for whichever profile you enter in your campaign once the campaign goes live. If you can’t find the brand name you’re looking for, you can always add it yourself in Search or with + Add Creator after creating the campaign.