Influencer Marketing: How do I compare estimated fees?
Table of Contents
When Planning Content, compare Estimated Fees and estimated Cost per Engagement (CPE) for available platforms and content types:
The Estimated CPE is only available if the Creator has created this content type in the last 90 days.
Once a content type is selected, the average estimated fee can be used to prefill the actual Creator fee:
Here’s a comparison of all available metrics in their placements:
You can compare estimated fees and the estimated cost per engagement (CPE) for different platforms and content types during the content planning stage.
The estimated CPE is only available if the creator has created this content type in the last 90 days.
Once a content type is selected and the planned content is added or confirmed, you can use the average estimated fee to prefill the actual creator fee:
Here’s a comparison of all available metrics:
Profile: Estimated Fees Per Platform / Content Type | Profile: Average CPE (Per Platform / Content Type) | Profile: Estimated Average | Post: Estimated Fee | |
Profile |
Available as a range (e.g. $75k-$100k) | Available as value | Available as value |
- |
Signals |
Available as an average (e.g. $87.5k) |
- |
- |
- |
Discovery |
Available as an average (e.g. $87.5k) |
- |
- |
- |
Campaigns |
Available as a range (e.g. $75k-$100k)
|
Available as a value |
- |
- |