Why isn't my data being tracked in GA4 Reports?
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From the desk of Paci Ceralde, Product Support Specialist
This report only collects data and sessions when tracking parameters have been applied to links and the utm_medium includes social. Further link tracking features are available in the compose window (Professional Plan) and Publishing Settings (Advanced Plan) where you can easily set up utm/tracking parameters for your links to filter the data into your GA4 Reports. Read more here.
