Facebook Branded Content
Verified Facebook Pages can easily comply with Facebook’s Branded Content policies by applying the Branded Content tag in Sprout’s Compose window. Branded Content includes text, photos, links, videos, 360 videos, Live videos and instant articles that features a third party product, brand or sponsor.
Note: This policy only applies to posts being published by a verified Company Page. The tagged Page does not need to be verified.
Apply the Branded Content Tag
Compose a new message with your verified Facebook Page. Select and choose which Company Page you’d like to tag as Branded Content. Save, send, schedule, queue or submit the message for approval.
Messages that have Branded Content will appear with the “Handshake” icon in the Week view of the Calendar.